Recent Highlights
Eco-Friendly EICMA?
September 17, 2014
Many motorcyclists have remarked on the unusual architecture of the Fiera Milano fairgrounds, however when the world converges on Milan in 2015,
Heads Up! Rossi Replica Released By AGV Just In Time For Misano MotoGP Win
September 16, 2014
Valentino Rossi's storied career continues to accelerate! Not only was Vale victorious at his home GP in Misano in September, the nine-time World Champion grabbed 25 poin
Arrow Exhaust On Target For U.S. Moto Market
September 15, 2014
During the past 20 years Arrow Exhaust has achieved a fantastic balance between high quality manufacturing, superior materials and affordability,
Vespa 946: Back From The Future!
September 12, 2014
From the brand that became synonymous with the scooters, Italy and la dolce vita comes the new Vespa 946.
MONSTER MAKES MORE NEWS
January 3, 2014
The day before the press was turned loose on the massive Fiera in Milano, a special invitation-only event was hosted by Ducati at the “Leonardo da Vinci” Science
ELECTRIC SUPERBIKE DEBUTS IN MILAN
January 2, 2014
Made In Italy, Shocking The World! The EICMA Show in Milan was the site of some shocking news... literally as the Energica EGO stunned the gas-powered guys. Their tag
TOPPING TRIUMPH AND CRACKING KAWASAKI CODE
January 2, 2014
Innovative Italian design firm Rizoma has a history of creating unique products for leading bike brands from around the world.
RACING AHEAD
January 1, 2014
Ducati Corse Gets New General Manager Somewhat lost in the frenzy of the EICMA show in Milan and the roll-out of several new models was the fact that Ducati&
TOPPING TRIUMPH, TAKE II
January 1, 2014
With the worldwide popularity of the new Triumph growing, Rizoma wasn’t the only Italian firm taking on the Brit bikes. Bonamici Racing has released rearsets that can b
Message From The Italian Trade Commissioner
October 7, 2013
Dear AIMExpo Attendees, With more than 1,000 top brands exhibiting here at the show, I am proud to see so many companies from Italy represented. AIMExpo is the ultima
BIG News From MV Agusta! Bordi Retires, Brutale Broadens
July 14, 2013
With a whopping 158 horsepower and tons of torque, the new  Brutale Corsa from venerated Italian manufacturer MV Agusta is  grabbing
Banker Giorgio Girelli Becomes EVP Of MV Agusta
July 13, 2013
While the new Brutale Corsa was being rolled out and Massimo  Bordi was retiring, banker Giorgio Girelli was being appointed as  the
Ducati Featured By Apple As An iPad Innovator
July 12, 2013
Apple’s lead story for July involves Italian motorcycle maker Ducati and the integration of the iPad into their sales support program. “Ducati is a unique company
Magni Storia Pays Tribute To MV Agusta, Builds Bag Brand Orobianco
July 11, 2013
The names Magni and MV Agusta have always been intertwined  in the history motorcycling, but are now building their future  reputati
Willie G. Meets Jimmy Ghione And The Verona Motor Bike Expo Team
July 9, 2013
Head of Harley-Davidson styling for more than 50, Willie G.  Davidson paid a special visit to the Motor Bike Expo team while in Rome to c
WORLDWIDE RIDE TO WORK DAY Take Your Motorcycle On Monday, June 17
May 22, 2013
Now in its 22nd year, the annual worldwide Ride To Work Day is expected to be one of the largest-ever on June 17. There is strength in numbers, but motorcyclists are still ve
ITALIAN FORKS FOR ALL-AMERICAN MOTORCYCLE Andreani Group Offers Harley Forks
May 20, 2013
  The Italian suspension experts at Andreani Group have introduced a new cartridge fork system for Harley-Davidson’s Iron and Fort
TOUGH ROAD FOR TWO-WHEELERS IN ITALY Passion Persists
May 17, 2013
  Despite the fact that sales are down, Italy remains the most important motorcycle market in Europe. Total Q1 sales of powered 2-wheel
DUCATI SHAKES THINGS UP Claudio Domenicali Takes Charge
May 16, 2013
  Ducati Motor Holding has a new leader as current General Manager Claudio Domenicali replaces Gabriele Del Torchio as CEO for the vener
Motorcycles Unveiled At Concorso d?Eleganza Villa d?Este
May 15, 2013
  The Concorso d’Eleganza Villa d’Este held in the beautiful surroundings of Lake Como in Cernobbio is the most traditional
Concorso Bodywork Now Available To U.S. Ducatisti
April 13, 2013
"We are a family of riders, who strive to offer the best products in the industry, at the best prices, with exceptional customer service," says Randall Nedescu
Leading Italian Custom Parts Maker At Big Bike Europe Tradeshow
April 13, 2013
Internationally respected custom V-Twin parts and accessory manufacturer Rebuffini is just one of the Italian companies exhibiting at the Big Bike Europe tradeshow, set for M
Museo Ducati - A Virtual Tour Of The Ducati Museum
April 13, 2013
  Visiting the Italian motorcycle manufacturer’s official museum in Borgo Panigale, Bologna is a dream for Ducati enthusiasts around the gl
Legendary Designer Miguel Galluzzi Speaks At Dealership
April 13, 2013
  Piaggio Group’s Advanced Design Director Miguel Galluzzi spoke at Pro Italia, a leading sportbike destination dealer located in Glendale
Motorcyclist Have Changed, but EICMA Remains The Most Important Show In The Motorcycle World
April 13, 2013
  “Motorcyclists have changed" is the tagline for EICMA’s 71st edition. While the bikers may have changed, what
MV Agusta For Pop Star Justin Bieber
March 19, 2013
In celebration of his 19th birthday, pop star Justin Bieber was presented with a new MV Agusta F3 675.
Ducati Sees Record Sales In 2012
March 18, 2013
Ducati North America saw record sales in 2012, with 10,883 new Ducati riders saddling up last year. Not only was last year the best year for sales in company history,
Greatest Garage In The World?
March 17, 2013
A stunning collection of virtually every Ducati Superbike of the modern era is contained in Jack Gratton’s garage.
California Dealer Gets Guzzi
March 15, 2013
Already renown as a Ducati/Aprilia/MV Agusta dealer, Glendale, California based Pro Italia Motorcycles
Shanghai Bike Show Adds Motorcycle Sourcing Conference
March 14, 2013
Headed by former ANCMA/EICMA frontman Costantino Ruggiero and backed by the China Chamber of Commerce for Motorcycles,
EYES ON THE PRIZE
January 15, 2013
Baruffaldi Sees Moto Goggle Revival Since 1932 the Baruffaldi company has been making goggles. Located in Milan near the world's largest motorcycle show, EICMA, c
27th ANNUAL BIKER FEST INTERNATIONAL
January 12, 2013
Save The Date! Since 1987, the Biker Fest in Lignano Sabbiadoro, Italy, has been combining custom bike building, destination rides, camping,
SIX DECADES OF ITALIAN TRANSPORTATION HISTORY ON EXHIBIT
January 8, 2013
MotoCorsa, Portland, Oregon’s leading motorcycle retailer, transformed their downtown showroom into a museum of Italian motorcycle history. 
SEE YOU AT EICMA 2013!
January 6, 2013
Motorcycle Trade Show Draws Record Numbers The 70th International Motorcycle Show held at the Fiera Milano venue in November of 2012 exceeded all expectation
BLAST FROM THE PAST
January 4, 2013
A Historic Look At Ducati’s Assembly Line The digital age and social media have certainly helped open historical archives and share the wealth
Marketplace Events and Italian Trade Commission Join Forces for American International Motorcycle Expo
November 28, 2012
Agreement Signed at Opening Day of EICMA 2013 in Milan IRVINE, Calif. (November 13, 2012) – The American International Motorcycle Expo (AIMExpo)
PIAGGIO PRESENTS NEW MODELS
May 7, 2012
And Unveils North American Design Center At Piaggio’s recent North American dealer meeting, the 300+ retailers from the U.S. and Canada were treated to the adva
THE NAKED TRUTH!
May 5, 2012
SuperBike Italia Tests “Super Naked” Bikes… And Tells All! The current issue of SuperBike Italia features a revealing look at the current crop of &
DUCATI SELLS MOTO GP BIKES
May 5, 2012
Rossi & Stoner’s Racebikes At Auction In a unique opportunity to own a genuine Moto GP “works” bike, both Valentino Rossi's 2011 Desmosedici
DUCATI SOLD TO AUDI
May 2, 2012
$1.1 Billion Deal Second only to Vespa, Ducati is the best-known Italian brand in the powersports industry and has been synonymous with Italian motorcycles since 1949
DUCATI NORTH AMERICA PROFITABLE
May 1, 2012
7th Consecutive Quarter Of Retail Growth Rumors of Ducati’s sale to Audi didn’t seem to dampen it’s U.S. market value any as Ducati North America an
The Italian job | Time ride through the eyes of Miguel Galluzzi
April 26, 2012
Between a Nastro Azzurro and a mouthful of cheesecake, Miguel Galluzzi takes us on a journey through the stages of Italian motorcycle design. Thanks to Glendale’s&
PRO ITALIA WELCOMES MIGUEL GALLUZZI ADVANCED DESIGN DIRECTOR, PIAGGO GROUP
April 12, 2012
About Motorcycle Design and Business Direction Thursday, April 19
6:30PM - Cocktails and h'orderves; 7:00PM - Presentation  
Celebrating EICMA 70th Show Edition
April 10, 2012
Time to mark your calendars and start making plans for the 2012 EICMA from November 13-18 this year!  As the internet sales, facebook, & twitter are pushing global b
Miguel Galluzzi, Advanced Design Director, Piaggio Group to Speak at Pro Italia
April 4, 2012
Los Angeles, CA – April 4, 2012 – Pro Italia, one of the foremost sport bike destination dealers in the country, and located in Glendale California, announced tha
Piaggio to open new California design center
March 15, 2012
Piaggio will open an Advanced Design Center in Pasadena, Calif., as part of the Italian OEM's effort to build an international system focused on marketing and design
WELCOME BACK
February 23, 2012
…to the 2012 race season. The first WSBK race will take place place this Sunday at Phillip Island. As the dealer who sells more Italian superbikes in the US than any o
DUCATI NEWPORT BEACH WINS DUCATI TOP SALES AWARD
February 22, 2012
Southern California Shop is Number One   in North American Motorcycle Sales COSTA MESA, Calif. (February 17, 2011) -- Selling more than 200 Ducati mot
Dealer Expo 2012
February 13, 2012
The annual Dealer Expo will take place at the Indianapolis Convention Center in Indianapolis, Indiana on February 17–19, 2012.
DUCATI SALES UP 43%
January 28, 2012
North America #1 Market For Italian Bike Builder Despite the global recession, Ducati North America has announced 2011 motorcycle sales grew of 43% in the pa
ITALIAN MOTORCYCLE ART ON DISPLAY
January 23, 2012
Moto Bellisma Display At San Francisco International Airport There is no denying the classic lines of vintage Italian motorcycles are a form of art… a
DUCATI DIAVEL NAMED CRUISER OF THE YEAR
January 18, 2012
Motorcyclist Magazine Calls It “The Game Changer” In a testament to the Ducati design and engineering teams, the Bologna-based manufacturer was p
MOTO MORINI FLYS AGAIN
January 11, 2012
Eagle Motorcycles Acquires Venerated Bike Brand From Bankruptcy According to both the Italian business press and Cycle World magazine in the U.S. one of 
RIP CLAUDIO CASTIGLIONI & LONG LIVE MV AGUSTA
January 3, 2012
Biggest Moto News Story From 2011 The passing of legendary Italian industry figure Claudio Castiglioni in August of 2011 was clearly the biggest news of the year f
Gran Fondo Colnago Philadelphia: Wet But Worth It!
August 18, 2011
Philadelphia, PA - “When the going gets tough, the tough gets going” seems a perfect motto for the participants of the recent Gran Fondo Colnago Philadelphia!
Italy at Interbike 2011
August 16, 2011
Dealers attending the 2011 InterbikeInternational Bicycle Expo should be on the look out for the giant tricolore bannerover the top of the Italian Pavilion at the annual trad
A Taste of Italy
May 19, 2011
Italian Trade Commission at Dealer Expo Los Angeles - Dealers attending the 2011 Dealernews International Powersports Dealer Expo should be on the look out fo
Team Husqvarna has a world class weekend
May 17, 2011
Corona, CA - What a weekend for Team Husqvarna's global racing effort! Stateside, Zip-Ty Racing's Cory Graffunder went 1-1 at the LoggerXcross as Husqvarna-Team CH Ra
EICMA Celebrates 100 Years Of Moto Passion!
December 31, 1969
This fall, the world's largest motorcycle trade show celebrates its 100th anniversary…
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